I'M
MC
&i'm
mad
MC
I AM MAD ABOUT DESIGN AND DESIGNING STUFF.
I am a French Canadian creative director specializing in VISUAL ART DIRECTION, IMAGE DESIGN and BRAND CONTENT CREATION.
My work includes all aspects of brand visual communication strategy :
Advertising campaign
Digital content creation
Photography and video direction
E-commerce image direction
Graphic identity
Branding
Packaging design
Webdesign
Space design
01 SKILLS
MY KNOWLEDGE LEVEL IN SOFTWARE
ILLUSTRATOR
95%
AFTER EFFECT
70%
PHOTOSHOP
95%
IN DESIGN
85%
MICROSOFT OFFICE
80%
WORDPRESS
65%
IG
95%
TIK TOK
95%
02 PORTFOLIO
MY LATEST WORK. SEE MORE >
03 Experience & education
2018- NOW
SEPHORA
HEAD OF IMAGE & CREATIVE DIRECTOR
In charge of all creative aspect for the brand. Creative direction and production of visual content
for inshore, e-commerce & social media.
· Packaging WW, elevate the branding and recognition.
· Art buying + sourcing international talents (photographers, set designers, artists, directors, motion designers..)
· Creative lead on the projects, interactions with all the talents about art direction and creative aspects of a visual project (music, styling, set design...)
· Production of shooting and filming in studio, · Collaborations with production agencies
· Management of a team of 14 peoples.
.
2016 - 2018
SEPHORA
CREATIVE DIRECTOR FOR DIGITAL & INNOVATION
Responsible for developing digital and other design-led collateral, producing fully-branded, designs and content. Managing the evolution and integration of the corporate branding strategy to drive internal and external engagement. Translate brand positioning into plans and go-to-market strategies. Monitor market trends and competitor's activities to identify opportunities to reinforce the brand.
2014-2016
SEPHORA
GRAPHIC & PRODUCT DESIGNER (INNOVATION LAB)
In charge of INNOVATION, developping new products and new type of user experiences. Responsible for creating commercially viable product designs for mid to high volume categories/collections worldwide and core catalogue products with a focus on our core business.
2008-2014
SEPHORA
GRAPHIC & PRODUCT DESIGNER
Responsible for creating commercially viable product designs for mid to high volume categories/collections worldwide and core catalogue products with a focus on our core business. Delivering product designs with flawless execution; achieving goals with speed, agility and acute attention to detail.
2008-2008
CENTRAL SAINT-MARTINS
MA GRAPHIC DESIGN & ILLUSTRATION
LONDON, UK
2004-2008
CONCORDIA UNIVERSITY
DESIGN ART DEGREE
MONTREAL, CANADA
2007-2008
HERTFORDHIRE UNIVERSITY
GRAPHIC DESIGN & ILLUSTRATION
NORTH LONDON, UK
CONTACT
Feel free to contact me, give me your thoughts :)
marie-christine_ _@hotmail.com
Tel: +33 06 35 49 60 89
